What is Entertaiment?

Aug 12, 2023 Gambling


Entertaiment is a cultural activity that involves consuming and delivering pleasure. It is understood objectively, communicates an external stimulus, off ers pleasure, requires an audience and occurs in a passive form. Oliver and Barstsch (2010) argues that entertainment is a way for consumers to escape from boredom and it can also be used as a tool to create business value and a source of innovation.

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From Middle English entretenement, from Medieval Latin intertenere, from the prefix inter- ‘inside’ and the suffix tenere ‘to hold’, from the Indo-European root ten ‘stretch’. See more similar words in the dictionary.

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